Dedicated
- Client
- Dedicated
- Category
- Commercial
- Runtime
- 00:00:33
- Format
- 16:9
- Year
- 2026
Filed under Products, Brand Films
A training film for a strength equipment brand. One athlete, one gym and the brand's own plates in every frame.
The Brief
A training commercial for a strength equipment brand, with the brand's own plates on screen in every shot.
The Approach
We built the gym and one athlete from three phone photos of the equipment and a single reference for the room, developed seventeen stills, and generated thirteen takes for the edit.
What We Delivered
A 33 second commercial at 16:9.
How It Was Made
We started from three phone photos of the brand's plates and one reference for the room. From that we built the gym, cast one athlete and kept her and the product the same across every shot.
What We Started With
Three quick photos of the real equipment and one reference for the room.
What We Made From It
The stills we developed, with the plate and the athlete held the same from wide to close up. Select a frame to see it in the film.
The Takes
Every generated take from the edit, before the cut and the grade.
Related Work
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